# Manage and control campaigns

**Category:** [Ad Manager](https://help.totalctrl.app/hc/totalctrl/totalctrl-help-center/en-US/categories/ads-1)
**Updated:** 2026-08-19

## Browse your campaigns

The **Campaigns** page lists every campaign synced from your connected platforms. You can filter by **platform** (Meta, Google Ads, LinkedIn) and by **status**, and results are paginated for large accounts.
## Campaign detail

Open any campaign to see its ad groups and a 30-day view of daily metrics — impressions, clicks, spend, conversions, revenue, and derived rates like CTR, CPC, CPM, and ROAS.
## Pause and resume

From a campaign you can **pause** a running campaign or **resume** a paused one. These actions are sent to the platform itself, so the change takes effect on Meta, Google Ads, or LinkedIn — not just inside Ad Manager.

When you resume, Ad Manager checks your plan's **active campaign limit** first. If activating the campaign would put you over the limit, the action is blocked with a message telling you the current count and your cap. Pause another campaign or upgrade your plan to free up room.
## Change a budget

You can update a campaign's **budget amount** and **budget type** (for example, daily). The new budget must be a positive number, and the change is pushed to the platform.
## A record of every change

Pauses, resumes, and budget updates are recorded with their before-and-after values, so there's a clear audit trail of who changed what and when. An active connection is required for any of these controls to work.

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## Related Articles

- [Connect an ad platform](https://help.totalctrl.app/en-US/articles/connect-an-ad-platform)
- [Build and sync custom audiences](https://help.totalctrl.app/en-US/articles/build-and-sync-audiences)
- [Ad Manager overview](https://help.totalctrl.app/en-US/articles/ad-manager-overview)
- [Connecting and Managing Ad Accounts](https://help.totalctrl.app/en-US/articles/connecting-and-managing-ad-accounts)
- [Set up a server-side conversion pixel](https://help.totalctrl.app/en-US/articles/set-up-a-conversion-pixel)

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